VPNs have become an essential part of peoples’ lives – whether it is to access geoblocked content, get through to restricted sites, or maintain your security and privacy no matter where you are browsing from. At SecureThoughts, we wanted to get to know the different VPN brands – find out what is important to them and what they are doing to help their customers reach their online goals. We were lucky enough to get an interview with Yura Sherman, Affiliate and Revenue Manager at SaferVPN.
Tell us a little bit about yourself and how you got your start in the VPN industry? What is your title at SaferVPN?
My name is Yura Sherman, I am an affiliate & revenue manager at SaferVPN. I’ve been interested in privacy products for a long time and have been working for a few cybersecurity companies before my current position at SaferVPN.
Can you introduce SaferVPN a bit to our readers? How did SaferVPN get started and how did it get where it is today?
SaferVPN allows consumers to browse the web safely, securely, and anonymously; and enables businesses to protect their employees and organizations from Wi-Fi security threats and potential data breaches.
We’ve started by providing VPN services to a few corporate clients and later started to expand into providing premium VPN service to the regular users. What helped us get where we are today is a strong focus on making our users happy, supporting all their devices and listening to our users.
SaferVPN is a well-known VPN service, what do you think contributed to your success?
What contributes to our success is premium customer service and our emphasis on developing features that our customers want.
For example, when we’ve realized that a lot of our customers are expats who work while connected to a public wi-fi hotspot (in a coffee shop, for example), we’ve decided to develop Automatic Wi-Fi Security. This way, our customers are protected automatically wherever they are.
When a sizable part of our users started to ask for Netflix unblock support, we have added dedicated streaming servers through which they can watch Netflix from anywhere in the world.
What sets you apart from your competitors?
We believe that what sets up apart from the competition is a focus on premium customer support, unique VPN features that our users really want, and our agenda of supporting unrestricted access to the Internet and freedom of speech for all (through the #UnblockTheWeb initiative)
VPNs need to be a mix of performance and security – how does SaferVPN achieve this?
We have an in-house developed custom technology for deploying secure VPN servers and this is how we achieve fast performance without compromising on the security of our customers.
How would you describe your typical user? Which features are the most important to them?
Our typical users are expats, travelers, remote workers and privacy-conscious sophisticated Internet users. What they care about is an ability to unblock the media from their home country, strong privacy features, online security, and ease of use.
What are some of the largest security threats to individual internet users? How do you help protect these users?
In our opinion, the largest security threats to individual users are hacking attacks, phishing, identity theft and surveillance.
We protect our users from hacking attacks by encrypting all their traffic with a strong bank-grade encryption and hiding everything that our users do from prying eyes. We also provide automatic Wi-Fi security on public wi-fi hotspots, so that our users are protected automatically whenever they work in a public location.
Why is privacy today so important, and what do you think are the primary threats to privacy for ordinary individuals using the internet?
At the moment, everything we do online is tracked and logged by our Internet Service Providers, websites, third-party tracking services, and governments. When all our data belongs to these large entities, this makes us very vulnerable to attacks and to censorship.
Unblocking the web from censorship and taking control of your private data is essential in the modern world.
What is SaferVPN’s opinion of data retention?
We focus on providing maximum privacy to our users and don’t log any of their identifying details, like their real IP address. We only log the necessary minimum information that we need to ensure fast and secure service, for example, server load.
China recently banned VPNs and streaming sites like Netflix and Hulu work diligently to block VPN access – how do you handle these kinds of opponents?
SaferVPN is proud to provide our users full access to Netflix and Hulu. We achieve that by maintaining dedicated streaming servers that manage to avoid blocking.
VPNs are extremely popular throughout Europe and Asia, and now we see that VPNs are really starting to penetrate the US market. Why do you think this is?
We believe that the US public is quickly learning about privacy issues and more and more people realize that something needs to be done about it. The recent net neutrality has been very loud and probably exposed a lot of people to the necessity of a VPN.
Where do you see VPN use going over the next few years?
As more aspects of our lives migrate to the online, the importance of privacy and security grows both for businesses and for individual users. The use of VPN sees steady growth and we believe that this growth will increase exponentially over the next few years.
Are there any new developments for SaferVPN that you would like to share with our readers?
Our major development at SaferVPN is a new cloud VPN product we offer to businesses. As we develop strong security features for our business VPN products, we also add these features to our consumer products so all our users win at the end.
Lastly, tell our readers what are the three main reasons why users should use a VPN?
Here are the main reasons:
- Protect your online security – avoid identity theft
- Unblock websites, movies, TV shows and music
- Protect your privacy – prevent tracking via search engines or ISPs
Find more on SaferVPN on SaferVPN review.